Liz Phair is currently featured in clothing retailer Evereve’s Ray of Light series—whose aim is “profiling extraordinary women who are ever-evolving in life and style,” in addition to appearing in the brand’s marketing billboards, advertisements, and e-commerce site.
Evereve’s web spotlight on Phair includes a video showcase, a full photo shoot, and a brief interview with her discussing her sense of style. Shoppers can also shop the various looks Phair models in the photos. Read more on Evereve’s official site.
Evereve is a contemporary women’s fashion retailer co-founded by Megan Tamte in 2004, who currently serves as the company’s CEO and President. In 2014, it spent over $150 million dollars to rebrand itself from its original name, Hot Mama, as a way to squash the confusion that buyers made thinking the company made maternity clothing. The company can now be found throughout over 100+ retail stores in the US.